Furlenco, a rental company for furniture, has reportedly introduced 'UNLMTD by Furlenco,' the world’s first furniture subscription service. It is an annual subscription service that delivers customers all the furniture and appliances they desire in one go, all at a fixed price.
With UNLMTD by Furlenco, the firm plans to revolutionize the Indian furniture sector and intends to transform the way the industry thinks about its offerings. Recently, Furlenco announced the completion of its Rs 1,000 crore Series D fundraising round.
Sources claim that UNLMTD will enables customers to avoid compromising on quality of life while building up their homes. It will offer purchasing of furniture that consumers desire on a subscription basis at a single fixed price. It will also offer customers the authority to get all the products they require, like appliances and furniture, in just one go.
Currently, UNLMTD is offering two types of subscription plans annually, including Premium & Lite, the fees for which is only Rs 4,999 per month for 15 products and Rs 3,999 per month for nine products respectively, which is required to be paid on an annual basis.
The service is expected to empower customers to renovate their entire home by paying a one-time subscription fee and not compromising on the quality or range of the furniture. The subscription will include access to over 150 products, designer furnishings, and appliances intended to meet aesthetic and functional needs. It also includes a 45-day trial period for customers to switch and try furnishings before making a final decision.
As a yearly subscription, it will also provide customers the opportunity to give their home a fresh look each year or modify their furniture as their lives change. The subscription service is currently available in cities like Pune, Delhi, Mumbai, Noida, Gurugram, Chennai, Ghaziabad, Bengaluru, Faridabad, and Hyderabad.
Source Credit - https://www.indianretailer.com/news/furlenco-launches-world-s-first-furniture-subscription-company-unlmtd-by-furlenco.n11151/
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