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RateGain Travel Technologies Limited (RateGain), an international SaaS organization, powering the travel and hospitality industry with real-time intelligence, has recently announced that Posadas has shortlisted it for enhancing profitability and recovery in the Latin American markets.
Being the largest and the most renowned hotelier of Mexico, the firm was established around four decades ago with an inspiring backdrop of brand expansion and business growth. Now that the travel demand awakens gradually in Latin America and tourists flock to Mexico as a fascinating travel and vacation destination, the company is all set for an extraordinary growth recovery.
As per credible sources, Posadas is expected to execute RateGain's well-recognized BI solutions with real-time rate pricing intelligence, travel packages intelligence and parity monitoring.
As the travel restarts and reopens across Latin America, the short-term demand levity continues to make it challenging for the hotels to track the market shifts in real-time and uncover opportunities for either ease the impact of reservations in case of demand drops or maximize the profits during heavy demand dates.
The current unpredictability makes it difficult for hotels to govern their prices across various channels as frequent rate changes tend to increase instances of discrepancy, which can further affect revenue and profitability.
To overlook these challenges and increase revenue opportunities, Grupo Posadas chose RateGain, whose technology will offer them real-time competitive intelligence and workable insights for reacting quickly to abrupt market changes.
Sources cite that the real-time Rate Intelligence Solution of RateGain – OPTIMA will aid Grupo Posadas in augmenting the pricing strategy according to current market trends and competitors' rates.
Additionally, Optima users can also track rates via an easy-to-use platform across several channels like Member & Market (Geographic point of sale), Mobile, Meta.
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