Mashcor launches new independent search engine for the Afrotech sector

By Mateen Dalal

Mashcor, a leading South African digital agency, has reportedly announced the launch of Africa’s first indigenous search engine. The new search engine has been specifically designed to connect the region’s rapidly expanding tech sector to the rest of the world.

The new search engine, which has been listed on https://mashcor.com, has supposedly compiled more than 2 million Africa-based websites till date. As per reports, the search engine is completely independent of other search engines across the globe.

The African continent, with a total population of more than 1.2 billion, holds the potential to effectively rival other populous countries like India and China. The continent’s troubled history, however, has greatly limited its potential. But over the last decade Africa has seen a significant rise in investment across several of its industries.

One of the most prominent recipients of these investments is the African tech sector, and the new search engine by Mashcor was developed to integrate this notable growth throughout the continent in a manner that is more coordinated.

According to reliable reports, today there are more than 700 tech innovation hubs in the African continent. Market estimates have calculated that the regional industry has witnessed a remunerative growth of more than 50% in the past couple of years.

This growth is increasingly being noticed, recently Microsoft invested more than $100 million dollars towards novel a development center. Several African industry leaders have shown eagerness towards retaining independence, with Mashcor’s novel search engine being the latest instance of such efforts.

For the record, African talent has been historically underutilized attributing to insufficient infrastructure and the geographical limitations of the continent. However, with the proliferation of modern connectivity in the region, which has allowed individuals to work from effectively anywhere, Mashcor has identified a lucrative opportunity to bring African talent together and drive growth.

While Africa still faces immense challenges, with 4G still in the process of being rolled out, prominent industry giants like Facebook and Google are investing heavily towards the establishment of fiber-optic high-speed network cables.

Source credit: https://www.globenewswire.com/en/news-release/2021/03/22/2196544/0/en/An-Africa-Independent-Search-Engine-Connecting-African-Tech-Industry-Launched.html