Data integrity firm Precisely announces new geo address innovations

By Mateen Dalal

Precisely, a software company specializing in data integrity services, has recently announced new geo addressing proficiencies for easily authenticating, cleansing, and geocode address data in enterprise business systems such as Billing, ERP, CRM, and Workforce Management, and more.

The firm’s new innovation in geo addressing encompasses sophisticated matching algorithms, enhanced address autocompletion, and new metadata options.

The comprehensive reach of these market-leading proficiencies is also being enlarged via the availability of Master Location Data in the UK, France, Ireland, Belgium, Sweden, Luxembourg, the Netherlands, and Finland – linking prevailing coverage in the US and Canada.

Anjan Kundavaram, Chief Product Officer at Precisely, said that the firm continues to extend and innovate its leadership in geo addressing, opening a unmatched level of data context, which advocates data integrity.

The firm is further expanding its reach of these top-notch capabilities by bringing them to more places around the globe and making them more accessible via flexible pricing and deployment options.

Whether business users are operating in business intelligence (BI), enterprise applications and analytics dashboards, or Precisely's industry-specific applications, connecting rich and relevant context with data becomes the most important component of an organization's data integrity strategy.

Moreover, adding the geo addressing capabilities to make sure that the addresses found in the business data are substantiated, uniform, and cleaned for utmost accuracy.

Clarence Hempfield, Senior VP – Location Intelligence at Precisely, said that leveraging addresses to inform business decisions is an enormously complex and constantly growing challenge, especially across several countries and address formats.

Obtaining the hyper-accurate location coordinates and ensuring the best possible address match entails deep domain experience for delivering ensured results.

Hempfield further stated that this announcement strengthens the position of Precisely as a market leader for geocoding, address verification, and data enrichment products.

Businesses with these latest developments can ensure their data is rich and trusted in context whenever required, at a budget-friendly price.

Source Credit - https://www.businesswire.com/news/home/20220420005118/en/Precisely-Extends-Data-Integrity-Leadership-With-New-Geo-Addressing-Innovations